RESUME

Experience

• Transforms technical ideas into concepts that are true to the brand and audience 
• Uses research to inform creative executions 
• Works closely with design, marketing, and other teams to get to the best solutions
• Promotes long-form content and events with ads, social posts, emails, and landing pages
• Strategizes and delivers copy for a range of deliverables: site pages, event booths, social media, emails, video scripts, reports, presentations, and more
• Leads with curiosity to develop solutions for ambiguous problems
• Presents projects in formal reviews up to the CXO level
• Revises and iterates work based on feedback

• Contributed to the ideation and creative strategy process
  
• Wrote for web pages, guides, presentations, sales and events materials, email campaigns, search ads, overview videos, tutorial videos, in addition to integrated launch campaigns
  
• Helped evolve the brand voice and tone to resonate with the audience
  
• Distilled business and technical subject matters into simple, straightforward language
  
• Wrote to cut through the noise; grab prospects' attention and build on it
  
• Used customer interviews and data insights to strengthen creative concepts
  
• Worked with a group of designers, design technologists, art directors and product marketing managers, among others
  
• Collaborated across the organization to guarantee an integrated customer experience

Certifications

Skills

• 8+ years in writing and communication
• Passion for the user experience
• Proficient at managing timelines and juggling multiple projects
• Comfortable working autonomously and in team settings
• Experience giving and receiving feedback
• Applied experience in Figma, G Suite, and AI tools (Gemini, Jasper, ChatGPT, Goose)

Education